Jermaine Phillips
Jermaine Phillips covers the creator economy, sports business, and the cultural dimensions of wealth for The Great British News. With a background in music industry journalism and digital media, Jermaine is one of the few journalists in Britain who genuinely understands how YouTube, boxing, and brand deals are reshaping the face of British entrepreneurship. He studied Media and Communications at Goldsmiths, University of London.
Articles by Jermaine Phillips
KSI's Business Empire: How YouTube's Favourite Brit Built a £200 Million Fortune
From gaming videos to energy drinks, KSI has turned internet fame into one of Britain's most impressive self-made fortunes
Lewis Hamilton's Ferrari Era: The Business Deals That Go Beyond the Track
Britain's greatest F1 driver has built a business empire that will long outlast his racing career
MrBeast's British Invasion: How Jimmy Donaldson Is Conquering UK Audiences
YouTube's biggest star has set his sights on the UK market with a new London studio and local content strategy
Joe Rogan's £200 Million Podcast Empire: The Business Lessons for British Creators
The world's most listened-to podcast has lessons for Britain's emerging audio content industry
Alex Hormozi's £100 Million UK Expansion: The Business Philosopher Targeting British Entrepreneurs
The American investor and author is making a significant push into the UK market with events, investments, and partnerships
TikTok's UK Business Empire: How a Chinese App Became Britain's Most Powerful Media Force
TikTok has overtaken ITV in advertising revenue and changed the career trajectories of thousands of British creators